MEMBERSHIP MANAGEMENT, RECRUITMENT AND RETENTION
AEG has more than 30 years of experience providing guidance to member organizations in the area of membership recruitment, creating local awareness, developing organizational branding and implementing marketing and public relations campaigns. Utilizing integrated marketing solutions, we will provide comprehensive planning and implementation strategies to boost exposure, strengthen your organization’s credibility, and build member value. We also utilize the services of our sister agency, Harris Marketing Group.
AEG’s membership marketing and processing department is outstanding in recruiting, retaining and processing members with our fully web-integrated member database and well-trained staff. AEG can work with you to develop a strategic plan to grow membership and increase the value of membership benefits in order to improve overall retention.
- Branding and organizational image development
- Professional publication development
- Organizational brochures and promotional materials
- New member materials
- Public relations planning
- Website development, social media and online promotion
- Intranet development and member-specific portals
- Broadcast emails and webinar training programs